By Alvin Lansana Kargbo

Africell Sierra Leone has awarded a total of NLe 100,000 to four lucky subscribers in the latest monthly draw of its ongoing “Win Kopo” promotion. The presentation ceremony, held on Tuesday, 25 November 2025, at the company’s headquarters in Wilberforce, saw each winner, Abdul Kamara, Abibatu Deen, Foday Kallon and Michael Kargbo, receive NLe 25,000.

Africell’s Media Manager, Abdul Karim Sesay, said the promotion reflects the company’s long-standing commitment to empowering communities and rewarding loyal subscribers. He noted that the initiative comes as Africell celebrates 25 years of service in Sierra Leone, adding that “Win Kopo” was designed to reward, engage and educate customers nationwide.

“This promotion demonstrates our resolve to continue reaching communities and creating opportunities for our subscribers,” Abdul Karim Sesay stated. “As we celebrate 25 years, not 25 days, we reaffirm our commitment to putting customers first.”

Assistant Media Manager, Abdul Aziz Kamara, disclosed that the promotion has so far produced 452 daily winners of NLe 250, totaling NLe 113,000; 25 weekly winners receiving NLe 2,500 each, amounting to NLe 62,500; seven monthly winners of NLe 25,000 each, totaling NLe 175,000 and two grand winners of NLe 250,000, amounting to NLe 500,000. Altogether, he confirmed, 486 subscribers have won prizes valued at NLe 850,000 since the promotion commenced.

Africell’s Communication and Marketing Manager, Kamanda Koroma, said “Win Kopo” is one of several initiatives designed to provide tangible benefits to subscribers and reinforce Africell’s presence across the country. He also highlighted the company’s “Jubilee Jumbo” promotion, which features high-value prizes including an Okada, Samsung smartphones, cash packages, a generator and a fully furnished house as the grand prize.

Kamanda Koroma further revealed Africell’s plan to host an upcoming marathon, featuring 5km, 10km and half-marathon races. He said the company intends to reward up to 200 more people in December as part of its anniversary celebrations, assuring the public that all promotions are conducted transparently and credibly.

Speaking on Africell’s community-focused approach, Events and CSR Manager, Nancy Toure, said the company continues to evolve with the digital age while maintaining strong community ties. She described Africell’s subscriber base as a “large family”, noting that promotions like “Win Kopo” serve as a way of appreciating that loyalty.

One of the winners, Abibatu Deen, who has been an Africell subscriber for over 15 years, expressed excitement and gratitude after receiving her prize. She admitted that she initially doubted the call notifying her of her win, fearing it might be a scam, but said the presentation has strengthened her trust in Africell. “Standing here today proves that Africell’s promotions are real. I am truly grateful,” she said.

Another winner, Abdul Kamara, described the prize as a timely and unexpected blessing. He commended Africell for recognizing and rewarding its customers, urging others to continue participating in the promotion.

Although one selected winner was unable to attend the ceremony, Africell assured that all beneficiaries will receive their prizes as part of its commitment to fairness and transparency.

The ceremony concluded with formal presentations and a reaffirmation of Africell’s dedication to customer welfare, innovation and nationwide connectivity as the company continues its 25th anniversary celebrations. https://thecalabashnewspaper.com/africell-rewards-four-monthly-winners-with-nle-100000-in-win-kopo-promotion/