In a show of Corporate Social Responsibility and support for national road safety efforts, M.R. Distilleries has donated branded T-shirts and caps to the Sierra Leone Road Safety Authority (SLRSA) to assist with ongoing public awareness campaigns aimed at reducing road accidents across the country.

The symbolic handover ceremony took place on 16 May 2025 at the SLRSA Headquarters on Kissy Road in Freetown, where the items were formally presented by Mohamed Kamara, Public Relations Officer of M.R. Distilleries.

Speaking during the presentation, Mohamed Kamara underscored the company's commitment to national development and its concern for the safety of all road users. “We recognize the critical role the SLRSA plays in safeguarding lives on our roads,” he said. “This donation is a modest but meaningful way of amplifying visibility around road safety messages and demonstrating our solidarity with the Authority’s efforts to reduce traffic accidents.”

Officials from the SLRSA expressed sincere appreciation for the gesture and commended M.R. Distilleries for stepping forward to support such an important national cause. They confirmed that the donated T-shirts and caps will be utilized in upcoming outreach programs and road safety awareness campaigns across the country.

The donation highlights the growing collaboration between Government institutions and private sector actors in addressing key national challenges. By contributing to this initiative, M.R. Distilleries joins a broader movement focused on promoting responsible behavior on the roads and reducing the high incidence of road traffic collisions in Sierra Leone.

The SLRSA continues to call on other corporate and civil society partners to join in bolstering its mission of achieving safer roads for all. https://thecalabashnewspaper.com/mr-distilleries-donates-to-slrsa-in-support-of-ongoing-public-road-safety-initiatives/