Monday, 19 May 2025



Afrimoney Enhances Agent Services with New Mobile App and Sell and Win Promo
Afrimoney, one of Sierra Leone’s leading digital financial service providers, has taken another major step in advancing the country’s fintech landscape with the official launch of its Afrimoney Agent Mobile App and the rollout of a new promotional campaign titled ‘Sell and Win’ Agent Airtime Promo. The unveiling took place during a well-attended ceremony at the New Brookfields Hotel in Freetown.

The newly introduced Afrimoney Agent Mobile App is specifically designed to enhance the operations of Afrimoney agents and super agents across the country. With a user-friendly interface, improved security features and faster transaction processing, the app is expected to significantly improve agent efficiency and overall customer service delivery.

In his keynote address, Africell CEO Shadi Al-Gerjawi hailed the launch as a demonstration of Afrimoney’s ongoing commitment to innovation and digital empowerment. “This marks another important step in our effort to strengthen digital financial services in Sierra Leone,” he said.

Martison Obeng Agyei, CEO of Afrimoney, highlighted the practical impact of the new app on agent operations. “We have created a tool that simplifies the day-to-day work of our agents, enhances the safety of transactions and improves their ability to serve customers efficiently and profitably,” he explained.

A detailed walkthrough of the app was conducted by Richard Gboussoub, Afrimoney’s Director of Products and Services, who emphasized its robust security protocols. He urged agents to be vigilant with their login details, especially their One-Time Passwords (OTP), to prevent any unauthorized access.

Adding to the excitement of the event was the launch of the ‘Sell and Win Agent Airtime Promo’, an incentive-driven campaign aimed at boosting agent engagement. Scheduled to run from August 26 to 31, the promotion rewards agents who sell at least NLe 100 worth of Afrimoney airtime, offering them a chance to win attractive weekly and monthly prizes.

The event wrapped up with an interactive Q&A session and a lively Spin and Win raffle draw, where five agents won NLe 500 each, and one lucky agent walked away with a brand-new waterproof mobile phone.

With these initiatives, Afrimoney continues to reinforce its leadership in digital financial services, delivering innovative solutions that empower agents, expand financial inclusion and contribute to the development of Sierra Leone’s digital economy. https://thecalabashnewspaper.com/afrimoney-enhances-agent-services-with-new-mobile-app-and-sell-and-win-promo/

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