QNET is officially 27 years old. Founded in 1998, QNET has surmounted challenges to emerge as one of the global leaders in direct selling impacting millions of lives across the world with its well-researched, quality and certified wellness and lifestyle products. QNET uses a direct selling business model to promote unique products that enable people to take charge of their health, well-being, and lifestyle.

West African journalists from Ghana, Nigeria, Sierra Leone, Liberia, Senegal and Togo attended and experienced the VCON, which hosted more than 10,000 participants from more than 30 countries.

 

In her 27th anniversary remarks while addressing journalists from West Africa, Ramya Chandrasekaran, Group Communications Officer for the QI group, parent-company of QNET, enthusiastically said: “We are glad to be 27 years old. In those 27 years, we have developed and promoted more than 30 world-class products, impacted millions of lives across the world and won more than 100 top regional and global awards. These achievements are testament to our resilience, authenticity, integrity, transparency, product innovation and perseverance in the face of daunting business challenges.”

Chief Marketing Officer for QNET, Trevor Kuna convincingly added that QNET’s brand identity and corporate culture was partly responsible for the success of the company, 27 years on: “QNET embraces and exemplifies key pillars such as Integrity, Service, Sustainability and Leadership. The brand exudes truth and integrity in thought, word and action, leads to serve and serves to lead, resurrect and sustain the environment while nurturing and inculcating entrepreneurial passion as the path to independence, inclusiveness and innovation.”

Unfortunately, in some parts of its sub-Saharan Africa markets including Ghana, QNET is battling activities of recalcitrant independent distributors and scammers that are misusing its name and product to fleece unsuspecting members of the public. However, QNET is leaving no stone unturned in fighting the menace.

“Just like some other global companies, we are aware of reports of some individuals deliberately misusing our names and products for selfish purposes, causing pains to innocent people in society. This is a complete opposite of the values we stand for.”

“So, despite our limited resources, we are exploring and implementing many media and public education strategies including full-fledge, 360-degree anti-scam campaigns, strategic partnership with local and international security agencies, community and opinion leaders’ engagements and other means to fight scams associated with our name. In Ghana, we are partnering with the Economic and Organised Crimes Office, EOCO, to implement a roadshow using local and popular media platforms to educate the general public.”

Chandrasekaran and Kuna spoke at a special one-on-one media session organised for journalists from Ghana, Nigeria, Senegal, Togo, Sierra Leone and Liberia who attended the September 2025 edition of the QNET VCON in Malaysia.

They visited the head office of the company to understand the brand better and experience first-hand, its authenticity, transparency, innovative products and service to Mankind.

Since 2022, QNET has sponsored about 40 journalists from more than nine West African countries to attend its global flagship conference, the VCON and visit its head office in Malaysia to ascertain its veracity, experience its products, meet and interview key members of QNET’s global management team.

These journalists share their positive QNET experiences with other colleagues in their home countries through dedicated QNET VCON live webinar sessions that have directly reached about 600 journalists across the region till date. https://thecalabashnewspaper.com/qnet-marks-27-years-of-excellence-driven-by-integrity-transparency-innovation-and-service-to-humanity/